MSc in Luxury and Design Management : Programme
  • MSc in Luxury and Design Management

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MSc in Luxury and Design Management : Programme

Imprimer
Tag : MSc Luxe et Design Management

Entrez dans l'univers du design et du luxe, grâce Ă  ce MSc Luxury and Design Management dĂ©veloppĂ© avec les grandes Ă©coles de l'Alliance Artem !  

  • 1ère annĂ©e (en anglais) : De l'idĂ©e au produit

 Semestre 1
   Semestre 2

Management 1
• Organisational Behaviour
• Intercultural Communication
• Management Control
• Strategic Marketing
• Investment and Financing Decisions
• Cost Accounting

Tools and methods
• Information Systems Management
• Business Environment
• Data Analysis

ARTEM
• Conception and Product Design
• Materials in the Luxury Industry
• Workshop "Design your Product"
• Luxury Culture
• Luxury Design

Personal development
• Business English
• Professional Skills

 

Management 2
• Strategic Analysis
• Risk and Company Valuation
• Industrial and Services Marketing
• Intercultural Management
• Organisational Design

ARTEM
• Manufacturing Techniques and Sourcing
• Workshop "Collection Process"
• Workshop "Creativity Process"

Specialization
• Product and Pricing Policy
• Brand Management Strategy
• Trademark Law and Intellectual Property
• Sales Techniques
• Project Management
• Luxury Mapping in Paris

Personal Development
• Business English
• Association Project

Internship in the Luxury Industry
• 3-6 month internship and mission report

  • 2ème annĂ©e (en anglais) : Du produit au marchĂ©

 Semestre 1
   Semestre 2

Company Stakes and Management 1
• International Negotiation
• International Business
• Sustainable Luxury

Luxury Product Distribution
• Luxury Distribution Strategy
• Store Design
• Workshop "Imagine your Store"

Luxury Product Communication
• Luxury Communication Strategy
• Workshop "Imagine your Story"

Main Luxury Sectors 1
• Fashion
• Leather goods and Accessories
• Wines and Spirits

Personal Development
• Business English
• Association Project

 

Company Stakes and Management 2
• Luxury Team Management
• Corporate Social Responsability and Ethics

Main Luxury Sectors 2
• Watchmaking and Jewels
• Perfumes and Cosmetics
• Hospitality
• Cars

Luxury Markets
• Luxury Markets Overview
• Study Trip abroad

Internship in the Luxury Industry
• 3-6 month internship and mission report

MSc Thesis

 

Pour plus d'information sur le programme, les cours complémentaires, les séminaires et les visites, téléchargez la brochure.

 

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 CrĂ©dit photo Lorraine Terre de Luxe

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